Motion graphics
The Edge of the World
Pictury Archviz, a Sevillian studio specialized in high-quality architectural renders, needs an unusual presentation to show its project to an important client as the London studio of Perkins & Will and the Government of Saudi Arabia. They chose a motion infographic to contextualize the 3D views of the architectural project in space (Riyadh, capital of the country).
This ambitious project carried out by Perkins & Will and Pictury Archviz, develops a complex of different government buildings that will become the future headquarters of the government of Saudi Arabia.
A mirage in the desert
The space context is the most important element of the project, The Edge of the World is called this geological wonder in the rocky desert northwest of Riyadh. The site earned its nickname because from the top of the escarpment, you have an uninterrupted view of the horizon.
